Apps Will Determine the Mobile Platform Winner
Saturday, April 16, 2011, by Sebastian Dwornik

App store moneyEventually, all mobile devices will level off with having similar features and form factors, that the only real differentiating value between them will be the variety of apps they support.

So I predict within the next three (3) years, when everyone has a smartphone/tablet of some sort, it won't be the device's hardware features but instead the software available for it, that will make the deciding factor of which to use.

To get that software support you have to win the interests of developers.

And developers go where the money is.


Learning Objective-C
Monday, March 07, 2011, by Sebastian Dwornik

Hello world alert popupI feel like I'm back in school, experiencing the complicated learning curve of a new programming language.  Knowing C/C++ is beneficial, but only to a point, than it gets in the way of the new language constructs and design.

It feels like I had to throw away everything I knew about programming, and make my mind a blank slate to learn Objective-C.  Otherwise I would get distracted with wrong assumptions and fail to correctly understand the new code.

Stubborn persistence and patience is required here.  And of course, more time.

The single most important element, and in today’s modern world, also the most scarce.

Happy coding.


Happy New Year (2011)
Wednesday, December 29, 2010, by Sebastian Dwornik

All the best to you and your ventures this upcoming 2011 year.

Never stop creating.


Sebastian Dwornik

Applied PDA


Want to Learn and Stay Motivated doing iOS Development?
Tuesday, December 07, 2010, by Sebastian Dwornik

iPhone developer meetup signStart a Meetup group!

I did just that,  to foster a creative geek culture and learn from each other as we build and sell our own iPhone apps.

Coding by yourself can get lonely at times.  IRC and online forums are no substitute for a real human encounter.  So it’s good to get out and enjoy some geeky human interaction with other like-minded developers.

By starting a meetup, you will hopefully attract a smart group of people, to learn, share, and grow ideas.  It will also help motivate people to stay focused and be more productive on their own apps.

If you’re an iOS developer in the neighborhood, drop on by at our next meetup.


LocateMe and
Wednesday, November 03, 2010, by Sebastian Dwornik

LocateMe using GeoNoteHere is another ideal use for my LocateMe app.

Recording the location of your favourite toboggan hill the next time you're on it.


So that you can then add it to the map at of course, and share it with everyone.

Simply use the built-in GeoNote feature of LocateMe to make a note of the GPS coordinates for later use when you're adding the hill through the web site.

The world will thank you, and so will many sleds, in helping contribute to an awesome winter activity.

Happy tobogganing!    :)

Add Hill on


I Can Finally Retire...
Monday, October 25, 2010, by Sebastian Dwornik

... from doing the CN Tower climb.

For years I've been stuck within the 14 minute range, constantly struggling to break my personal record.  Vowing that once I do, I can finally retire at the top and be done with such self torment.

Below is my reign of persistence with this event.

2005 - 14:25   (United Way)
2006 - 14:05   (WWF)
2006 - 14:17   (United Way)
2007 - on break.
2008 - on break.
2009 - 14:40   (WWF)
2010 - 14:25   (WWF)

Then, this past weekend, I finally did it.

2010 - 13:29   (United Way)

CN Tower climb t-shirts

13 minutes and 29 seconds is now infused within my DNA as a victorious moment and a testament to the fact that determination, perseverance, and most notably, a new strategy, can eventually help you attain your goals.

A big thanks goes out to a fellow climber, which at age 52, was kind enough to share his wisdom on his own climbing strategy, and in turn aided me in achieving my target.

As for retiring from this annual event, well, we’ll just see how I feel about it next year.   ;)


Mediocrity, Dance Clubs, and Progress
Sunday, October 03, 2010, by Sebastian Dwornik

Reina Bruja dance clubWhen you keep doing what you are passionate about for long enough, over time your taste and attitude about those things becomes more refined.

Your experience of a specific area of interest matures to confidently make you feel like an expert in that domain.

You become better at recognizing mediocrity, and are no longer satisfied by it.

This is important when it comes to the design of things.  Whether it is a car, a T.V., a mobile phone, a web site, or even a dance club.

You now know what you like.  How it should look, work, sound, and most importantly, how it should make you feel.

And if it doesn't do these things.  Then maybe it's time for you to improve upon it and design it better.

That is called progress.


Update! Google Checkout Now Supports Merchants in Canada
Thursday, September 30, 2010, by Sebastian Dwornik

Google checkout + Android win for CanadaWow.  What peculiar timing.

Two weeks ago I wrote about Google Checkout not supporting Canada, and voila!

Google checkout supported countries now include Canada

Now it seems that half the world just gained access to sell their apps on the Android Market.

Google checkout merchant account approved for Canada

It took them long enough.  But finally Android will now become a truly serious contender to the iPhone world market.

Let’s hope Google maintains their momentum in supporting Android and listening more attentively to developers.


Google Android Unfair to Canada
Thursday, September 16, 2010, by Sebastian Dwornik

Google checkout epic failThat's right.  Unfair.

And it's been like this for a while now.

Actually it's Google Checkout that must hate Canada, and because the Android Marketplace only supports developers with Google Checkout accounts, than by association, Google Android is in the crapper too.

Google checkout countriesYou see, a developer from the U.S (or only 8 other countries) can code an Android app, create a Merchant account, and sell it on the Android Marketplace.

While developers from Canada, cannot.

So U.S. developers can make money on their apps from Canadians, but not the other way around.

According to Google:

" We're working to make Google Checkout available as widely as possible, and we look forward to expanding our service to more locations soon. "

That's nice.

Of course, it has been like this for years.  And it doesn't look like Google cares to change this situation.

So if you're in Canada and want to develop for Android, than it better be a FREE app.

You can read more about it within Google's own forums.

Update!  Google Checkout Now Supports Merchants in Canada


Sorry != Customer Satisfaction
Wednesday, August 04, 2010, by Sebastian Dwornik

bad customer service example" I'm sorry your parts have still not arrived, we had to use a different vendor "

" I'm sorry but company policy doesn't permit me to help you now, you'll have to wait another month till your account clears "

" I'm sorry I can't transfer your money, there is a 24 hour hold period "

" I'm sorry.... "
" I'm sorry.... "
" I'm sorry.... "


When will companies realize that "Sorry" isn't their "customer" ?

Their customer is the real human being they are dealing with at that very moment, and "Sorry" needs to take a back seat and shut the hell up.

Dealing with service people most times is nothing more than an extension of their broken computer system and lazy business practices.

We live in a world of higher expectations, and constantly hearing "Sorry" is synonymous with "failure", on the companies that fail to support their customers’ simple expectations of being serviced well.



Welcome to my App World

My name is Sebastian Dwornik and I am an entrepreneur located near Toronto, Canada.

Here you will find my thoughts on all matters regarding software, design, business, and sometimes life in general.

Have feedback? Don’t be shy and post your comments within the forum.


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