“ The customer is always right “

Well, .. no, not really.

While developers do need to fully understand the customer’s expectation, the customer's don’t always realize the “right” way to execute it.  That’s the developer’s domain in designing the app properly.

Developing custom software for clients is much more than just writing code.

It requires a level of ownership and responsibility to execute a polished product with an accurate UX experience that doesn’t resemble a VB app from 1997.

Just because the client wants a text field in the middle of the screen, doesn’t mean it belongs there.

Developers who care about such design details usually cost a little more, but the work done is then also of a higher caliber.  Because human-to-human-to-machine translation is not trivial and requires patience.

And in the end, it’s more than just custom software.  It’s a relationship.

Here you will find my thoughts on all matters regarding software, design, business, and sometimes life in general.

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